Positioning your brand means setting yourself up for success. Who are you and why should people care? You'll learn the big difference between hobby and brand.
The position of your brand will affect everything with your brand moving forward. From your building your brand to promoting your brand.
Think of positioning your brand as a job interview. It's not as much about what you want but rather what "they" want.
Content is great to have, but without personality it might as well be nothing. You can't have one with out the other. You need to find the balance to support both.
You won't be able to do much without an audience. If you're a brand, you probably have multiple audiences. Some will matter more than others.
What is it you love to do? This question is harder than it seems. A lot of us feel like we love something because we should, maybe it's something you're good at.
The average attention span of a human is not very long. This is why you should be able to tell someone who you are and why they should care in just one sentence.
We covered the magic formula, stories on how I successfully positioned my brand within the market, and strategies from top entrepreneurs on communicating your brand with precision.